Monday
Ping Golf Clubs [Ambient]
A set of pay binoculars would be placed in a highly trafficked area. They would be placed on a putting green and pointed at a faraway billboard.
Copy: Aim farther.
Le Video [print]
Copy: We can tell the difference between Gary Busey and Nick Nolte.
Copy: We play Six Degrees of William Zabka.William Zabka starred in the Karate Kid with Pat Morita who starred in The Next Karate Kid with Hillary Swank who starred in Million Dollar Baby with Moragn Freeman who starred in Bruce Almighty with Jennifer Aniston who starred in Picture Perfect with Kevin Bacon.
Copy: Proudly boasting the entire film catalog of Frank Stallone.Tagline: Where film buffs flex.
Kluby [television]
Agency: Mark/BBDO Prague
Creative Director: Martin Charvat
Art Director: Jennifer Martonic
Copywriter: Eric Molina
Fox News [print]
Copy:The dose of reality that Ralph Nader never got.
There's nothing the American Public deserves more than grounded, realistic news reporting. Except for maybe a grounded, realistic third party candidate. Here at Fox News, we really do like Mister Nader and encourage him to run again and again. It gives us something to talk about after the Entertainment news. Fox News. It's impossible to be too right.
Copy: People in France don't consider this real journalism. That's okay, we don't consider France a real country.
The only thing that causes resentment is the truth. The only way to tell the truth is to not pussyfoot around other people's feelings, especially when they're a bunch of cheese-eating surrender monkeys. We're not afraid to tell it like it is. And what you see is what you get. Kind of like America. Fox News. It's impossible to be too right.
Copy: Admittedly, we have told some of our guests to shut up. But that's because they were idiots.
You'll never catch a Fox News reporter issuing a retraction. You'll never catch a Fox News reporter issuing an apology. And of course, you'll never catch a Fox News reporter issue faulty election results before final vote tabulation. Why? Because we don't believe in being politically correct - just correct. So we'll just stick to the truth, thank you. Fox News. It's impossible to be too right.
Sunday
Four Second Fall [ambient/low budget]
In the Spring of 2005, twelve students set out to tell the City of San Francisco that their most beloved landmark was the foremost destination for suicide in the world. With a limited budget and a website, a three week blitz of guerilla style advertising culminated in an art and music show featuring works by artists affected by the suicide of a loved one.
The result was the largest donation in the history of the San Francisco Suicide Prevention.
I personally wrote over 250 suicide-themed haiku. They were distributed among the group and written in chalk, alongside a url to a discussion on the possibility of an unsighly barrier on the bridge, in every neighborhood in the city.
On Memorial Day hundreds of ballons twisted into the shape of people were released from atop Macy's on to the busiest shopping area in San Francisco. Many of us had spent the previous night readying these balloons for release.
Attached to each balloon was an actual suicide note written prior to a San Francisco suicide. Only our url was added.
The Lusty Lady [print/direct]
This print piece would be handed out in San Francisco's Red Light District. The metallic area is identical to scratch-off material found on lottery tickets.Scratching the flyer will reveal the address and phone number of the institution.
Silver Medal, Best in Show. Miami Ad School San Francisco March 2005.
Best of Craigslist 11/21/2003 [non-advertising]
The following rant was posted to craigslist.org in November of 2003. It was added to the "Best Of" List within a week. According to wikipedia, craigslist receives about five billion page views per month from 10 million unique visitors.
The story is archived at the following link: http://www.craigslist.org/about/best/sfo/19709388.html
to the cocksucker that smashed my window and took my bag yesterday
Date: 2003-11-21, 12:12PM PST
You know, I'll take some of the blame. Maybe I shouldn't have left my bag which apparently looked like it might have some valuables in it sitting out in front of the passenger seat. Maybe I should have known that the storefront of Bed, Bath, and Beyond was one of those places my dad warns me about, with scofflaws and vandals engaging in aberrant, sociopathic ballyhoo daily. Maybe I should have the Viper Car alarm system, so you would have thought twice about breaking my window, as a venomous snake with fangs the size of golf pencils was waiting inside to defend the chastity of my car. But alas. Alas, I missed those opportunities.
So now you have my bag, my shoulder satchel with the Weezer patch on it. I'm sure you've looked inside by now. You probably noticed that there was no laptop in there, no iBook, no PDA, no cel phone, no Heart of the Ocean necklace. You've also probably noticed that you now have about 40 copies of my resume. Given that you're breaking into cars in broad daylight, I might assume that you're not very smart, so let's just assume you can't read between the lines, either. Yes, I am searching for employment. Yes, those resumes and that neat little velo-bound booklet of my writing samples were in fact there because I was parked for a job interview. In other words, you're stealing from someone with limited cash resources. No, I wasn't interviewing with Bed Bath and Beyond, but with a nice little PR boutique company less than a block away.
But maybe I'm wrong. Maybe you are of above-average intelligence and skill. You did, after all, make a clean getaway (although my CD Player was under the seat, you dickhead) at lunchtime in front of the usually busy 9th and Bryant bus stop. Maybe you're personable and persuaded possible witnesses to leave or lie to me. In that case, you might be well connected. You might have charisma and panache, charm, and just one of those untraceable likabilities. And that's where our missed connection comes in. And no, this is not sexual.
Yes, you do have several copies of my resume. You probably live in the city, as I'm stuck here in the suburbs, otherwise I wouldn't have been naive enough to park in front of the urban warzone that is Bed Bath and Beyond. Now, personally I think my interview yesterday went pretty well. We spoke of everything from sports to professional backgrounds and I did get this weird Ally McBeal energy from the office. That's good. But if the unthinkable happens and they don't make me an offer, you are in the position to help me out, to kind of re-balance the karmic universe you set askew when you violated my car and personal space.
So I propose this: you distribute those resumes to forty or so fortune-500 clients for me, just kind of dress well (you know, I had some nice clothes in the back you could have borrowed, but I don't think you had the time to really see what I had to offer) and be pleasant and tell them I'm an up and coming recent graduate who is looking for an entry level position. I have PR and editing experience, as well as relationships with the working media (feel free to contact my references found in the bag). If you can somehow score me a few interviews, well then I promise I'll take the fantasy of running you down and putting you in a wheelchair out of my head. In fact, let's just let bygones be bygones. Help me help you. You help find me a new job and well, not only will the karmic imbalance be corrected, but hey, maybe we can get a cup of coffee at Cafe Macondo.
You can regail me with stories of thievery and Robin Hood-esque exploits (i guess I did look like a yuppie rube in that suit, but like I said, I was there for an interview), and I'll bring you out to the subrubs where I might happily watch you smash the windows on the ever increasing number of Hummer H2's I've been seeing. I can't guarantee you'd find that laptop you're looking for, but it might be fun, and you would have a new friend. Think of me not as a potential accessory, but as an activity partner. More so, we can have one of those relatshionhips like Tim Robbins and Martin Lawrence did in Nothing to Lose. Or, if things really work out well, like Chris Tucker and Charlie Sheen in Money Talks.
Anyway, if you're into it, drop me a line. Given that I email my resume about 12 times a day, you'll have to contact me once your headhunting service starts so you might be compensated fairly. I am looking forward to this possible partnership, however, and once I get all of this broken glass our of my palm that stuck there when I tried to shift into drive yesterday, maybe we can meet and shake hands. You can even keep the bag.
PostingID: 19709388
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